Brand Consistency is a Foundation
SPEAKER: Kelly Wittman
DATE: Tuesday, February 23, 2021
TIME: 6:00 - 8:00
CEU’S: 2 Resource Development
Brand consistency is the foundation for building a powerful brand experience that creates those raving fans. Building a consistent brand starts with getting clear on your brand story: who you serve, why you do the work, what your unique offer is and how you want people to feel when they encounter your brand. Together, these four foundational brand strategy elements help you create a consistent and cohesive brand experience for your community.
This interactive workshop will walk you through clarifying questions to help you gain a better understanding of your unique brand story, how your brand is currently showing up and what next steps you can take to create that consistent brand experience.
● Gain clarity on your brand’s foundational story
● Know the steps for performing a brand audit
● Understand how to create a consistent brand experience
ICF COACHING COMPETENCIES
· 2 Resource Development CEU’s
Meet Kelly Wittman
Kelly is the owner of Witt and Company, a Minnesota-based brand strategy and design studio that specializes in helping service providers and small business owners clarify their brand experience so that it’s easy to communicate, exciting to show off and truly representative of their vision.
When she is not collaborating with clients, you can find her working on a home renovation project alongside her husband and documenting the progress on their blog, North Country Nest.